Creating Pizzafy's look was fun from start to finish. The illustration style gives old-school pizzeria with a dash of modern magic. The typography emits saucy red feels while the cream details are a nod to the familiar look and feel of classic pizza boxes.
The logotype's shifting baseline infuses it with movement and energy- because when you've got Pizzafy in your pocket, *anything* can be pizza. Creative direction by Rebecca Rembold. Photography & Copy by Wonderkind Co.
Label Flat Lay
Initial Mockups
Social Carousal Graphic
